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“I felt that Val cared not only for my vision but for me as a person. I can say this with so much certainty” -Jolenny Piedra, Transformational Coach

Business Coaching for HSP's, Coaches, Creatives and Helping Service-Based Businesses.

You might be surprised to learn that many heart-centred entrepreneurs create businesses that don't work for them.

If this is you, your business might not earn enough money, and if it does, you might find running it feels like you're burning the candle at both ends. Burn out is real, particularly among the helping, heart-centred and passionate. Worse than that, you can actually create a business you don't really like!

And it happens all the time.

Holistic Business Coaching for Aligned Work

There are strategies for creating meaningful work, work you actually enjoy, work that fills you up instead of draining you and work that provides you with the income you need.

I think you know that income doesn't magically appear once you build your website, or after you've decided on a business name or once you've got your coaching certificate.

Clients and customers don't automatically appear after you've created your first course or launched your group or even if you have thousands of social media followers.

You could follow "all the steps" others suggest in a course, DIY or group program, but if the foundational work is missing you will get nowhere.

The solid business foundations for your success are the same for everyone, but how we implement them is different for each of us. 

What you need for your best business and what I need might be very different.  And knowing what we need isn't always easy for us to see.


I don't want you to create a business you hate

Creating and running a business you love is about knowing yourself, understanding your gifts and removing obstacles in the way of your success.

And I help you set your expectations properly so you don't give up just when you're about to take off!

There is nothing worse than thinking you should be somewhere that's completely inappropriate for the stage of business you are at.

Nothing sets you up for a mindset that can sabotage your potential for success more than this.

Last but not least, we need to understand basic marketing strategies and find what works for you.


A note about the techie things and that path of ease

I work with people who want more choice, more freedom and more opportunities to reach their goals, on their terms.

The internet has made this possible for many.

There is no way around the technology aspect of business today, but I'm here to show you there is a way for you, no matter how non-techie you think you are.

With a 20-year digital media career behind me, I will make tech easy for you.

And this means I can talk about these things in *plain English*. I can explain the most complex of techy things -with ease and in a way, you will just get. You will have the low down on what can help you and what won't -even if it is all fancy and oodles of money and everyone says it's "the thing to have".

You'll say things like "omg I get it now!" or "thanks for making this so easy" or "no one's ever explained it to me like that before.." or "OMG you're single AND you have a kitty shaped salt and pepper shaker?!"...

So I don't just lead you towards the path of ease for your goals, I know the tech environment I am leading you through -very well. We can and will discuss how this impacts your life, your business and your sense of ease. And believe it or not -often the best techy solution is a low techy one!

I think having someone on your side, you can trust and love working with who gets this stuff is pretty important for online business today. And if you do too -let's talk.

If you are a self-made person (freelancer or entrepreneur) you owe it to yourself and your business to invest in a process that will give you the objectivity and inspiration you simply don't have working on your own. And I say that as someone with ten years of marketing experience under my belt, who quite arrogantly assumed I could handle it alone. It's a no-brainer to work with Val! Cate Hogan

Is it time to define a business that works?

I'm going to take you on a path of self-discovery and strategic action steps so you can clearly define or refine your business for the success you want.

For those still in the Idea stage:

We define your business and even a core offering if we have time, according to your needs and goals. We create a clear business niche, do some market research, identify your ideal clients and create an offering your clients want. We even work on your messaging and start booking clients!

For those with new or newish businesses online that need help figuring out why you're not getting the clients or sales you need

We look at your services, pricing, messaging, your website and all you're doing for your business today. We review what's working for you and what isn't and define a way forward that ensures the success you need.

I was attracted to Val's ability to understand other people 's business and vision and help to make it happen as if it was her own.. I had tons of ideas..

Val broadened my perspective. I loved her professional approach to simple fun ideas and way of turning them into a business.  I was able to see where I wanted to go but unable to start. I was completely overwhelmed. Now my ideas are directed towards a goal, I am taking action and can see how I can make money from them.

-Caroline Odaimi

How This Works

8-Sessions 1:1 Zoom Sessions, 1 per Week, 2-Months of dedicated support

      • Notes with highlights from your session and insights from me logged your custom coaching blueprint, an organized reference document you can take away from this experience, and use as a guide to keeping you moving forward
      • Tailored exercises and tasks designed specifically to help you move forward with specific actions we've agreed upon in our session
      • Recording uploaded for your review
      • Check-ins regularly for accountability
      • Support between calls including feedback and reviews of work that keep you  moving forward
      • All the techy-webby mentorship you want and need to help you make choices that fit all your needs and goals

Val went above and beyond to help me dig into the knowledge I already have and look at it in a new way. She helped me focus my energy into smaller realistic steps to achieve the bigger goal. Before working with Val, I'd been toying with a business idea for so long that I was at a loss as to my next steps and how to make it a relaity.  Now have the information, ability and confidence to get this up and running! The value of this work with Val is more than I expected or could have predicted.

-Sheli Benson

2-MONTHS of dedicated support:  in-depth sessions once a week, tailored exercises between sessions and oodles of ongoing support between sessions

(CURRENTLY FULL) $2500 Let's meet to see if this is the right fit for you.

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